Salesforce vs NetSuite: Which Is Best for Your Business?


CRM tools, like Salesforce and NetSuite, are changing the game for businesses big and small. Business News Daily says they’re almost a must-have!

Whether you’re a huge corporation or a modest startup, navigating the Salesforce vs NetSuite dilemma is a headache. This article is here to make it simple.

You’ll learn the strengths and limitations of both, and by the end, you’ll have a better idea of which one suits your business needs best. Read on if you’re ready to enhance your company.

Lead Management

Both Salesforce and NetSuite shine in their account capabilities. NetSuite CRM provides real-time access to crucial data about future customers and opportunities.

With Salesforce software, you get a 360-degree view of your customers and their activity history. Plus, you’ll get actionable insights from social media. So when it comes to managing leads, Salesforce wins.


Salesforce excels in the realm of collaboration. It offers Salesforce Chatter, a fully integrated social platform designed for sharing among employees. This platform includes social feeds and the ability to “@mention” colleagues to bring them into conversations.

Salesforce is a business software that provides a level of seamless communication that’s tough to beat. While NetSuite offers a solid CRM solution, it lacks some collaboration capabilities.

Currently, NetSuite doesn’t provide a similar feature to Salesforce’s social feed or “@” mentions. This limits the amount of real-time interaction teams can have.

Pricing and Licensing

When it comes to NetSuite pricing and licensing, the software uses a quote-based pricing model. The cost varies based on the number of users, add-ons, and required support.

It’s hard to put an exact estimate on NetSuite’s cost due to its tailored pricing model. Nonetheless, it’s considered affordable for small businesses. Being an all-in-one solution also eliminates the need for extra add-ons.

For Salesforce, the pricing starts with the “Essentials” plan at $25 per user/month (billed annually). Should you find yourself requiring a broader array of features, additional plans start at $80.

Artificial Intelligence (AI) Capabilities

Salesforce’s AI product, dubbed “Einstein,” gives great predictive insights. Einstein shines when it comes to understanding customer behavior and foresight in sales opportunities. You’ll be able to improve customer relationships and have a clear direction for business growth.

NetSuite’s Intelligent Cloud Suite is all about automation. This platform uses machine learning to manage your finances, customer relationships, and inventory.

Marketing Automation

Salesforce has a marketing automation software called Pardot. Pardot helps streamline your marketing activities, making it a breeze to send targeted emails and manage lead-nurturing campaigns.

NetSuite offers the Bronto platform. This business technology focuses on sales automation.

It’s perfect for you if you work within the retail or e-commerce industry. Bronto lets you design tailored marketing campaigns and helps you optimize your revenue-generating strategies.

Salesforce vs NetSuite: Discover the Right Fit for Your Business

Salesforce excels in lead management and collaboration, but NetSuite has a more affordable pricing model. Both offer stellar marketing automation tools; Salesforce with Pardot and NetSuite with the Bronto platform.

Your choice in the Salesforce vs NetSuite contest depends on your business needs. Explore our blog for more helpful business tips, whether it’s choosing software or upgrading your business practices.

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